Credit: UFC / Zuffa LLC

Fight Preview: Conor McGregor vs. Dustin Poirier @ UFC 178

It seems like only a few weeks ago that July 19th heralded in the most significant night in Irish MMA history. Then, Conor McGregor headlined the now legendary UFC Fight Night event that saw Dublin regain its crown as the “pound for pound loudest UFC crowd on the planet”. The Dubliner took less than an a round to decimate Cole Miller’s replacement Diego Brandao to bring him to 3-0 in the UFC. This weekend is a lot different though, with McGregor (15-2, 3-0 UFC) now fighting a legitimate top 10 UFC featherweight in Dustin Poirier (16-3, 8-2 UFC) on one […]

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UFC Fight Night Dublin the Highest-Rated Sporting Event Ever for 3e

It’s official. Saturday’s UFC Fight Night Dublin event is the highest-rated sporting event in 3e’s history. The event was seen by an incredible 600,000 people in Ireland overall, while recording a peak figure of 340,200. The main event between Conor McGregor and Diego Brandao averaged 257,500 viewers, which was 21% of the available audience. McGregor’s knockout performance against the Brazilian consequently became the Irish television channel’s most watched sporting event in its history. In terms of share figures in different demographics, there was a 36.69% share for Men 15-34 and 43.33% for Adults 15-24, if you’re into that kind of […]

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Conor McGregor Does What He Said He Would, Knocks Brandao Out in the First Round

If this was a fairy tale you would say it was farfetched. In the main event of UFC Fight Night Dublin, Conor McGregor backed up all the talk and knocked out Diego Brandao in the very first round. Walking out to a glorious mash-up of Sinéad O’Connor and the Notorious B.I.G., the atmosphere reached a crescendo for this fight. Seconds after the opening bell, McGregor set out his stall landing a spinning back kick leading to Brandao going for a takedown which the Dubliner defended. Brandao tried another but McGregor beautifully reversed it and ended up on top position looking […]

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The Main Event Preview: Conor McGregor vs. Diego Brandao @ UFC Fight Night Dublin

“There is no opponent”. That is Conor McGregor’s mantra going into each fight and it is no different this weekend. Except there is an opponent. His name is Diego Brandao (18-9, 4-2 UFC) and he is very much a dangerous man to stand across the Octagon from. McGregor’s (14-2, 2-0 UFC) initial opponent for this weekend’s UFC Fight Night Dublin main event was of course Cole Miller (21-8, 10-6 UFC), and represented an entirely different set of skills for McGregor to worry (or not worry) about. Where Miller’s bread and butter was his excellent Brazilian jiu-jitsu skills, Brandao’s is of […]

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Video: Countdown to Fight Night Dublin: McGregor vs. Brandao / Nelson vs. Cummings

Check out the full ‘Countdown to UFC Fight Night Dublin’ videos here, featuring previews of the main event between Conor McGregor and Diego Brandao as well as the co-main event between Gunnar Nelson and Zak Cummings. By the way, this is the first time the UFC have done a Countdown video for a Fight Night card. Roll on July 19th. Countdown to McGregor vs. Brandao Countdown to Nelson vs. Cummings

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Tom Lawlor Reportedly Out of UFC Fight Night Dublin

The UFC Dublin injury curse looks set to continue amid reports from MMA Junkie.com that UFC light heavyweight Tom Lawlor has pulled out of his bout with Ilir Latifi due to injury. UFC officials are thought to be seeking a replacement for Latifi. It is the third fight on the card that has been disrupted by injury. Diego Brandao replaced Cole Miller in the featherweight main event to face Conor McGregor and Zac Cummings has replaced Ryan La Flare to face Gunnar Nelson in the co-main. UFC Fight Night Dublin takes place in the 02 Arena, July 19th. Stay posted […]

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Extra tickets for UFC Dublin will go on sale tomorrow morning at 10am BST

PRODUCTION RECONFIGURATION GIVES FANS A SECOND CHANCE TO SECURE TICKETS FOR THE HOTTEST EVENT IN EUROPE (UFC Press Release) Extra tickets to UFC Fight Night Dublin: McGregor vs. Brandao go on sale at 10:00 a.m. on Tuesday 1st July BREAKING NEWS!! Extra tickets to #UFCDublin will go on sale tomorrow morning at 10am BST!! http://t.co/WHqmiOYOgX pic.twitter.com/ujVvbmRckS — UFC United Kingdom (@UFC_UK) June 30, 2014 Extra tickets to The Ultimate Fighting Championship’s highly anticipated Dublin event are to go on sale Tuesday 1st July, following an unprecedented demand which saw the arena sell out in a matter of minutes. UFC Fight […]